Innovation and Go-To-Market Concierge

The Syndicate Group was founded to provide a more streamlined flow of innovation from ideation through investment and feedback, and eventually distribution and consumption. We accomplish this by organizing interactions among CXOs, startups, venture capitalists, and IT service providers – aligning them around shared interests and goals to achieve greater efficiency and scale.

Participants in The Syndicate Group’s Innovation Experience culminate the six week program with a  single or multi-day workshop in Silicon Valley where the unique needs of each corporate IT executive are met with highly curated interactions with VCs, startups, and industry thought leaders. Every Experience is extremely customized to ensure all content, presenters, and solutions are relevant to the technology and business needs of the corporate IT executive.

The Syndicate Group’s Strategic Capital Program will enable you and your company to provide your channel partners an opportunity to invest in an upcoming round as both as an acknowledgment of their past partnership and an incentive for future activity. By giving the folks in the field a stake in your company’s success as a strategic investor, your company is able to have a more engaged and motivated channel sales force.

Innovation Experience Program

CXOs are being called upon to transform and lead their businesses into the future with innovative technologies, but the overwhelming rate of change is making it more difficult than ever to sort through the chaos of emerging tech.

Begin Your Experience

Strategic Capital Program

Dominate mindshare by getting your channel partners personally invested in your success.

Motivate Your Ecosystem


What They’re Saying

“There is no better way to obtain mindshare and focus from your strategic partners than to give them an opportunity to share in the long-term upside of your company’s value growth.”

Todd Palmer

VP of WW Channels, Cohesity

“The Syndicate Group’s Innovation Experience provided an extremely high-value learning and team-building engagement, with unprecedented access to relevant innovation. There is nothing else like this for CXOs and their teams.”

Wendy M. Pfeiffer

CIO, Nutanix

“The ability to share in the pre-IPO upside of a vendor relationship for whom we are helping to drive go-to-market value, is the most innovative channel program we’ve seen in a long time.”

Jamie Lee

SVP Sales, Intervision

“TSG’s Innovation Experience fills a massive gap in the industry with a very unique engagement, thoughtfully prepared to provide meaningful value to VCs, Startups, and CXOs alike.”

Tim Guleri

Managing Director, Sierra Ventures

“A true partnership relies on both parties committing to each other. The Syndicate Group has created a unique offering to generate a level of commitment that is sure to deliver longer-term benefits.”

Bill Lipsin

Senior Partner, The Spur Group


  • Chad Cardenas
  • Leonard Iventosch
  • Mohit Aron
  • Dan Warmenhoven
  • Jillian Jaime
  • Madeline Jaime



Chad Cardenas is currently Founder & CEO of The Syndicate Group as well as Managing Director of Syndicate Venture Partners. Having spent 20 years in the enterprise technology sector, he maintains a wealth of experience in sales, leadership, business transformation, innovation, and go-to-market strategies for enterprise startups. After gaining experience in sales and management from NetApp, Chad became the co-founder of Trace3, building the tech reseller/integrator from scratch to 400 people and 500M in sales. Chad spent several years in a President/CIO role at Trace3, where he studied macro trends in the IT industry and the effects they are having on the VC, startup, channel, CIO and investor communities. As Founder and Managing Director of InstantScale Ventures, Chad began to build a strong investment track record by serving the needs of a select sub-section of the investment community. Syndicate Venture Partners was born out of these experiences, based on Chad’s realization that much more should be done to streamline innovation for the greater good of the industry.



Leonard has spent over 30 years as a senior executive leading and building high performing channel sales teams at companies like Data General, NetApp, ExtraHop Networks, Isilon Systems, EMC and Nimble Storage. In addition to setting the industry standard for channel sales leadership, Leonard is widely known for building strong, trusted executive relationships within the channel community. These relationships when paired with innovative, industry-first channel models and strategic programs have helped fuel massive channel growth for the OEM going to market as well as their individual channel partners across the globe. A consummate long-term thinker, Leonard has been extremely effective in collaborating with executive peers to help transform traditional views of how effective channel strategy and execution can deliver tremendous growth and profitability for an entire ecosystem, eventually leading to a faster and more significant exit. After 30 years of helping the channel community succeed and enabling several enterprise tech startups to reach a desired outcome, Leonard serves as a board member and advisor of a select few companies he believes have disruptive potential, where his relationships and expertise can make a significant impact, and with whom he enjoys working.

MOHIT ARON Board Advisor


Mohit Aron has over 15 years of success in building enterprise technology and companies. His groundbreaking achievements in developing scalable, high-performance distributed systems established his reputation as a thought-leader and top entrepreneur in Silicon Valley. As the Co-Founder/CTO of Nutanix, he helped create and fuel the major industry trend of hyperconvergence.

In 2013, Aron founded his current company, Cohesity, which brings hyperconvergence to the realm of secondary storage. In 2016, CRN recognized Cohesity on the list of Storage Emerging Vendors You Need To Know, and named Cohesity as one of the Top 25 Disruptors. In 2017, Forbes included Cohesity in its list of Next Billion Dollar Startups.

Prior to his work with Cohesity and Nutanix, Aron was a lead developer for the Google File System engineering project. He graduated with a Ph.D. in Computer Science from Rice University with a focus on distributed systems. He holds a Bachelor of Science in Computer Science from the Indian Institute of Technology, Delhi India.



Dan Warmenhoven is the former executive chairman and CEO of NetApp. Dan served as chief executive officer from 1994 to 2009 and executive chairman of NetApp from 2009 to 2014. Under Dan’s leadership, NetApp grew to become a multibillion-dollar company and a recognized market leader in networked storage, a concept the company pioneered. Dan led the company’s initial public offering in 1995.

NetApp is consistently listed in the top 20 of FORTUNE magazine’s 100 Best Companies to Work for in America and was ranked #1 in 2009. NetApp is also included in FORTUNE magazine’s “World’s Most Admired Companies” and “America’s Largest Corporations” lists as well as in Forbes magazine’s “400 Best Big Companies in America” list. NetApp is included in both the S&P 500 and the NASDAQ 100 indexes.

In August 2009, Dan received the Morgan Stanley Leadership Award for Global Commerce. He is a director of Bechtel Group, Inc. and Palo Alto Networks. Dan is on the board of the Tech Museum of Innovation as well as a trustee of Bellarmine College Preparatory, both in San Jose, California. In June 2007, Dan received an honorary degree from Santa Clara University for his dedication to global business and technology leadership and in 2006 was named one of the “50 Most Powerful People in Networking by Network World. In 2004, he won the prestigious “National Ernst & Young Entrepreneur of the Year” award, and in 2001 BusinessWeek named Dan one of its “Top 25 Managers” for the year.

Previously, Dan served as chairman, president, and CEO of Network Equipment Technologies (N.E.T.), a telecommunications manufacturer. He is a veteran of Hewlett-Packard Co. (HP), where he held senior management positions, including general manager of the Information Networks group. Prior to working at HP, Dan was employed for 13 years at the IBM Corporation.

Dan holds a bachelor of science degree in electrical engineering, with honors, from Princeton University.

JILLIAN JAIME Director of Business Development


Jillian is currently Director of Business Development at the Syndicate Group. She began her career by aiding in the creation and development of innovative offerings at Trace3 all aimed at supporting the success of the CIO by addressing the pain points experienced in the ever-changing enterprise IT tech market. In addition to this role, she also was heavily involved with the operational procedures of InstantScale Ventures. These experiences have allowed her to bring a united view of how all aspects of the industry, when properly utilized and connected, can serve for the benefit of channel partners, technology leaders, venture firms as well as startups.

MADELINE JAIME Innovation Experience Coordinator


Madeline graduated with a degree in Psychology from Loyola Marymount in 2016. Prior to joining the Syndicate Group she worked as an Innovation Briefing Coordinator at Trace3. In this role she was tasked with ensuring that every client briefing experience was superb by managing all logistical details from inception to completion. She is looking forward to bringing this attention to detail and client concern to the Syndicate Group.


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