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Strategic Capital Program

The SCP raises on-demand, customized capital from strategic partners (VARs, Integrators, Consultancies, etc.) who can help you scale your business. These investors then have a personal stake in a successful outcome, and are uniquely positioned to deliver it.

How does it work?

TSG creates a special purpose vehicle for each individual investment, allowing for customization of the sources of capital

TSG helps identify, onboard and convert partners into investors

How do I engage?

Identify a strategic allocation in your next capital raise

Execute the TSG Engagement Agreement

Follow the SCP-3 methodology to motivate partners to invest and resell​

Launch
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All investor relations are managed by TSG, making it easy to say YES to a large number of small strategics with only a single entity arriving on the cap table

Strategic partners get early looks at the best emerging tech companies and coveted access to invest in them

Accept a single-entity TSG investor on your cap table with dozens of strategics behind it

Reap the benefits of accelerated channel relationships all the way through exit

Investor (1)
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How does it work?

111

TSG creates a special purpose vehicle for each individual investment which allows complete customization for your needs

K

TSG works with your team to identify and educate the right channel partners

J

All legal and investor relations efforts are handled by TSG to make it extremely lightweight for you

I

The investors become members of the special purpose vehicle so that while only one entity hits your cap table, there is a virtual army of strategics behind it

How do I engage?

F

Identify a strategic allocation in your next capital raise

E

Execute the TSG Engagement Agreement

G

Follow the SCP-3 methodology to motivate partners to invest and resell​

H

Accept a single-entity TSG investor on your cap table with dozens of strategics behind it

D

Reap the benefits of accelerated channel relationships all the way through exit.

tanki_23
TSG_booster2-05

How does it work?

111

TSG creates a special purpose vehicle for each individual investment which allows complete customization for your needs

K

TSG works with your team to identify and educate the right channel partners

J

All legal and investor relations efforts are handled by TSG to make it extremely lightweight for you

I

The investors become members of the special purpose vehicle so that while only one entity hits your cap table, there is a virtual army of strategics behind it

How do I engage?

F

Identify a strategic allocation in your next capital raise

E

Execute the TSG Engagement Agreement

G

Follow the SCP-3 methodology to motivate partners to invest and resell​

H

Accept a single-entity TSG investor on your cap table with dozens of strategics behind it

D

Reap the benefits of accelerated channel relationships all the way through exit.

Interested in the Strategic Capital Program?